Currently reading: Land Rover Discovery SVX cancelled

Hardcore off-roader no longer planned for production, but SVX badge will live on elsewhere

Land Rover’s Discovery SVX concept car will not make production as originally planned.

The rougher, tougher Discovery SVX was first seen at the 2017 Frankfurt motor show, where the company confirmed a follow-up production version to go on sale by the end of 2018.

As well as crowning the Land Rover Discovery range with a more extreme, off-road-focused model with V8 power, the model was also due to launch the SVX sub-brand from Jaguar Land Rover’s Special Vehicle Operations for its most extreme vehicles.

SVX models would sit alongside SVR performance models, and SVAutobiography luxury cars as part of a three-pronged range of vehicles fettled by SVO. Land Rover has confirmed to Autocar that a V8 engine (the concept’s was a 5.0-litre supercharged V8 with 518bhp) is now no longer destined for the Discovery, meaning the Discovery SVX is no longer going ahead in its current form.

However, a spokesman said that the firm would still be pushing ahead with the SVX badge in the future, on unspecified models. 

Land Rover also recently confirmed it would not build the two-door Range Rover SV Coupé after all, despite the £240,000 limited-run model being put on sale and revealed in its final production form. This decision was taken seperate to that of the Discovery SVX, however.

Jaguar's SVO division has also just lost its design boss, Wayne Burgess, to Geely’s new design centre in Coventry.

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Mark Tisshaw

mark-tisshaw-autocar
Title: Editor

Mark is a journalist with more than a decade of top-level experience in the automotive industry. He first joined Autocar in 2009, having previously worked in local newspapers. He has held several roles at Autocar, including news editor, deputy editor, digital editor and his current position of editor, one he has held since 2017.

From this position he oversees all of Autocar’s content across the print magazine, autocar.co.uk website, social media, video, and podcast channels, as well as our recent launch, Autocar Business. Mark regularly interviews the very top global executives in the automotive industry, telling their stories and holding them to account, meeting them at shows and events around the world.

Mark is a Car of the Year juror, a prestigious annual award that Autocar is one of the main sponsors of. He has made media appearances on the likes of the BBC, and contributed to titles including What Car?Move Electric and Pistonheads, and has written a column for The Sun.