What is it?
It’s the all-new, third generation Audi A3. It is notable not only because it is Audi’s biggest-selling model in the UK and a big-selling staple in the global market, but also because it is the first VW Group model to get the new MQB platform.
This ultra-flexible platform will be used to underpin everything from superminis to executive saloons. It won’t only be prolific; it also results in a new, cheaper and more efficient way of manufacturing, allowing different models to share more common parts and production facilities than before. So expect to see it in just about all of the big-selling VW brand models.
We’re testing the Audi A3 2.0 TDI, in mid-range Sport trim and complete with front-wheel drive, standard 17-inch alloys, the 2.0-litre turbodiesel (now substantially lighter and modified to produce 148bhp and improve emissions) and the optional, £1480 seven-speed S tronic dual-clutch 'auto.
Trim levels are the usual SE, Sport and S line, and all but SE get 15mm lowered suspension as standard. However, this option can be deleted in favour of a standard suspension setting at no cost, which is exactly the version we’re testing here.
What's it like?
Very good. On first acquaintance it’s actually the clean lines and simple ergonomics of the interior that most impress. Undoubtedly the high spec of our test car, which came with the full navigation system and leather interior amongst other optional extras, played a part in the premium sensation. But even the basic architecture oozes high-class appeal. The seats could be a bit more supportive, but otherwise the A3 is easy to get comfortable in, intuitive to use and feels appropriately solid in every respect.
Those concerned about rear passenger space will undoubtedly want to wait for the five-door model that arrives later this year. This three-door model is perfectly adequate (if unexceptional) in terms of its rear accommodation and usefully-shaped 365 litre boot.
The dynamics have improved, too, even if the A3 remains a slightly sterile drive. The ride in particular is much more pliant at low speeds. It’s a little unsettled over bigger vertical intrusions at higher speeds, but even over off-camber roads and with cornering forces involved, the A3 remains planted but forgiving. On this early evidence, deleting the sports suspension is a good move. Body control is a little soft by typical Audi standards, but it’s never even remotely unsettling and undoubtedly it’s a very fair trade for the good ride comfort.
The A3 still handles well. Both SE and S line (which will account for the majority of sales) get 'Audi select' as standard, which brings with it a variable steering and gearbox setting. Select dynamic and the steering weights up substantially, and with the S tronic 'box in 'sport' the A3 2.0 TDI sings along in a stable, grippy and flowing fashion. It’s not hugely involving, but it is a pleasant and predictable thing to drive quickly, and the venerable 2.0 TDI provides a decent mid-range swell on which you can make rapid progress without difficulty.
The new A3 generally feels more light-footed than its predecessor – potentially due to the weight that has been saved by the use of aluminium. The A3 remains pretty much the same size but for a marginally longer wheelbase.
Join the debate
Add your comment
Why?
Can't understand why anyone would buy one of these over an equivalent priced Golf once they've tried the two back to back. The only thing I prefered on the A3 was the slightly more raked windscreen which gives it a sportier feel , whilst the Golf sits more upright. I looked to spend around £30k 18 months ago and narrowed my choice down to A3/3 Series/Golf GTIs. The Golf was definitely the best overall. The A3's ride was bone shaking and the interior just didn't feel as upmarket as the Golfs. They were virtually giving the 3 series away (15% as you walked through the door). I've had a 328 E46 coupe previously, but the engines no-longer sound as good and the "sunglasses in all weathers/company rep car" image this vehicle is now just too much of a turn off. The GTI is a fantastic drive and it's just so blummin' fast particulary with the DSG box but in the end stumped for a Golf TSI GT 160, paying just over £25k with options which felt plusher than the GTI but still really fast. Be good to see the next Golf on this new chassis.
Audi have a selling formula
Audi have a formula for producing cars that sell, and the predictable style is likely to a key selling point, regardless of whether some find it boring (presumably, they just buy something else). Like any good recipe, there is risk in changing too much in one go. Customers are not necessarily going to be too pleased if the radical game changer makes their car instantly yesterday's model! So, I say good for Audi to keep to their tradition. The MQB underpinnings will no doubt pave the way for Audi to move the game on in easier/cheaper steps, so look out for the Mk2 versions appearing on MQB in a few years time!
Audi A3
Its so dull!!!