But car names can hang around for even longer as they pass from one generation to another. To illustrate how far this can go, we’re listing 30 nameplates which have been in production (continuously or otherwise) for over four decades, in ascending order of survival.

To keep things under control, we’re not including any name which includes the word Class or Series, since cars are never badged like that. And, before anyone asks, the Volkswagen Beetle doesn’t qualify because the first (and longest-lived) generation didn’t officially have that name.