Currently reading: Ford Focus ST off sale as order book full until end of production

Hot hatch is removed from Ford's UK price list before Focus production comes to an end in November

The Ford Focus ST has been taken off sale in the UK ahead of production of the hot hatchback ending in November

The Focus ST had been open for orders as recently as April but disappeared from dealer price lists in an update issued on 26 May, despite remaining on Ford's online configurator.

It means the Focus can now be had only with the turbocharged and mild-hybridised 1.0-litre three-cylinder Ecoboost engine, with outputs of 123bhp or 153bhp. Trim choices are limited to Active X Edition, ST-Line and ST-Line X Edition.

All are set to go in the coming months as Ford winds down Focus production. The company has courted buyers for the plant in Saarlouis, Germany that has housed assembly of every Focus but has yet to find a buyer.

Ford has committed to keeping the plant open with 1000 workers (down from a previous 4600) until 2032 if no sale can be made.

Ford UK told Autocar: “There are no new factory orders available for the Focus ST at the moment, but there are around 170 built and unsold currently available within the UK dealer network. This includes 30 of the special ST Edition variant in Azura Blue.”

Asked for clarification on whether that wording means Focus ST orders could be taken again before the end of production, Ford suggested that the situation could change but nothing was confirmed. 

This leaves the door open to the order book reopening if there is a sudden influx of demand, or for a special edition sending the hot hatch into retirement. 

Ford Focus ST estate front quarter static

The disappearance of the Focus ST is representative of a wider market trend, with the traditional mass-market hot hatch having all but died out in recent years.

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The business case for such cars has been sullied by the shift to more profitable (and ultimately less dynamic) SUVs, as well as tightening fleet emissions regulations that have pushed manufacturers towards EVs and low-emission hybrids.

Hyundai pulled its i30 N and smaller i20 N from Europe last year, the Peugeot 308 GTi didn't survive more than a single generation and Toyota has yet to launch the GR Corolla in the UK.

Of the hot hatches that live on, many have either spiked in price – the Volkswagen Golf GTI now starts north of £40,000 – or remain strictly limited in number, as is the case for the Honda Civic Type R and Toyota GR Yaris.

Indeed, Ford recently turned down the temperature on the Focus ST’s smaller sibling, the Puma ST. Its 197bhp 1.5-litre powerplant and manual gearbox were discontinued, leaving only an uprated version of the regular Puma’s mild-hybrid 1.0-litre powerplant with 158bhp and an automatic gearbox. This is the only ST model to survive the cull of the past few years.

This doesn't spell the end for fast Fords, though: design director Amko Leenarts last year told Autocar that there was “definitely” a future for the brand’s performance cars, referencing the popularity of Formula 1, the Dakar and the World Rally Championship, among others. “If we’re not doing that, we are making the wrong investments,” he said. “So it’s got to transition to our normal car lines globally.”

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Charlie Martin

Charlie Martin Autocar
Title: Staff Writer

As part of Autocar’s news desk, Charlie plays a key role in the title’s coverage of new car launches and industry events. He’s also a regular contributor to its social media channels, creating content for Instagram, Tiktok, Facebook and Twitter.

Charlie joined Autocar in July 2022 after a nine-month stint as an apprentice with sister publication What Car?, during which he acquired his gold-standard NCTJ diploma with the Press Association.

He is the proud owner of a Mk4 Mazda MX-5 but still feels pangs of guilt over selling his first car, a Fiat Panda 100HP.

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jason_recliner 30 May 2025
Ford making record profits year after year...
ftm594 29 May 2025

It is so sad to see such a large part of motoring history struggling to survive its death throes. My father had a Ford 10cwt van for work in 1947...in the 1950/60's a string of Popular, Anglia and later 105E's. I remember the launch of the Cortina and I later went on to buy Capri (the real one!), Cortina's, Fiesta, Granada and Sierra. Then I found BMW! It is hard yo understand why such a successful manufacturer can have drifted off target and lost its way. The Focus has always been a very good car and the Fiesta had brought driving to thousands just after passing their Test. The new Puma is good and we have one for local runs but the Mustang/Capri fiasco has made life so difficult and the other models are lackluster offerings. Grab an ST as they were and keep it but the future is dark...Ford has lost its way and I don't see any way to come back. How did they go so wrong???

cambuster 29 May 2025

Comments here show no sympathy for the situation which Ford has put itself in in Europe. Long term supporters of the brand feel that they have been badly let down, now leading into "good riddance". My long established local Main Dealer has now transitioned to BYD - which says it all really.

ps an additional big problem with the Focus ST is the dire fuel consumption - from it's thirsty Ford U.S. (who'd have guessed) manufactured 2.3L four cyclinder.