The GWM Ora 03 has been revised with new trim levels that bring significantly lower prices and sporty new GT range-topper.
The new Pure variant replaces the Pure+ and is £7000 cheaper, at £24,995. It packs the same 48kWh battery as the Pure+, giving it a 192-mile range, and much of the same kit inside.
This includes a 10.25in infotainment touchscreen with Apple CarPlay and Android Auto, a 360deg camera and a facial recognition system.
Compared with the Pure+, it swaps leatherette seats for cloth items, loses the rear seat armrest and the memory auto-folding side mirrors.
Sitting above the Pure is the Pro, which replaces the Pro+. This is priced £6000 cheaper, at £28,995, and gets a 63kWh battery, boosting range to 261 miles.
It also gets heated front seats, front parking sensors and an automatic parking system.
However, it loses the panoramic roof and massaging-and-ventilated front seats from the Pro+.
Sitting at the top of the new Ora 03 line-up is the GT, which gains more aggressive styling inside and out, a launch-control system and an efficiency-boosting heat pump. It’s priced from £32,995.
The revision of the Ora 03 range effectively brings major discounts for the Chinese electric supermini. It’s likely that the decision was made in order to help it compete with new arrivals from Europe such as the Renault 5 (£22,995) and Citroën ë-C3 (£21,990).
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When it was introduced as the ORA Funky Cat it was as plain as a pikestaff that the car was seriously over priced by the importer and as a result sales have failed to meet expectations. To cure this it's been rebranded as the GWM Ora 03 and when that made little difference to sales now the price has been cut by £7k this isn't altruism but smells of desperation to get cars out on the road, makes me wonder if they can earn a profit at this price how different it could have been if the Funky Cat had been sold at this price from day one
How are they managing this?, what's the major difference between last years and this new model?,i would be a bit miffed if the one I bought last year suddenly went down in price and probably it's trade in value as well.
That is one serious price reduction, shame they can't improve the looks.
Nothing wrong with it's looks, at least it is not boring.
The GT looks great but it would want to drive good to sell.