Land Rover has cut the three-door Range Rover Evoque from its line-up amid slow sales.
Since the introduction of the cabriolet variant — the third bodystyle of the huge-selling Evoque — the three-door has been the slowest-selling, leading Land Rover to now axe this from sale. Sources suggested that as much as 95% of sales were of the five-door version.
Less practicality-focused buyers now have only the more expensiveLand Rover cabriolet model as an alternative to the five-door Evoque. A Land Rover spokesman said: “From the 2019 model year, Land Rover has rationalised its Range Rover Evoque bodystyle offering to concentrate on the five-door model and convertible, which account for the majority of sales.”
The move to axe the slower-selling variant of one of Jaguar Land Rover's most popular cars likely aims to offset falling sales of volume models; in March alone, sales declined by 7.8% compared with March 2017, with overall sales down 3.8% across the year ended 31 March.
It’s no surprise that the three-door Evoque was discontinued, given the industry’s trend towards more practical five-door cars. Three-door and coupé variants of the Audi A3 and Volkswagen Scirocco have been discontinued in the past 18 months, while several models have been converted to five-door only for their new generation. Jaguar has also recently cut the XE S and XF S from its line-up.
Despite the dominance of the five-door Evoque, a second-generation Evoque Convertible will likely follow the five-door’s introduction for a 2020 launch.
Read more:
2019 Range Rover Evoque revealed
Analysis: The challenges facing Jaguar Land Rover
Land Rover Range Rover Evoque Convertible review
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Thanks Catnip, I was going to
Thanks Catnip, I was going to point this out as well. @smokescreen38, there is no need for homophobic language like that in this day and age. Grow up
superstevie wrote:
Perfectly put.
superstevie wrote:
Exactly.
Range Rover
If you look very closely all
If you look very closely all BMW's look the same, all Audi's look the same and all Mercs
look the same too........
smokescreen38 wrote:
Really?! In 2018??
catnip wrote:
+1
I think the price might have been an issue...
I'm sure at launch the 3dr was £2k more expensive than the 5dr. Why would you pay more for a substantially less practical car that gained nothing in style? The proportions of the 5dr were much better.
Will86 wrote:
Traditionally coupes cost more because they require a different structural solution altogether eg. Mercedes's pillarless coupes, BMW CS/CSi. And then manufacturers began to save money by putting back the B-pillar on their coupes (BMW, smaller MBs). Mercedes even went on to call their C class coupes E class, that is, < C class accomdation for > E class money.
@abkq
I'd agree that there may be a case for a coupe to be more expensive because of manufacturing costs but if you look at a normal hatchback, the 3 door model is normally cheaper than the 5 door. In the case of the Evoque, all they did was lower the roof line and lose 2 doors. So I don't think it should have cost more.
Reliable....?
Yes, some did have issues...